Fantasy Baseball Bust Alert: Do Not Buy into Alfonso Soriano’s Name Appeal

Someone’s name value can certainly cause many people to overvalue them.  You think that, based on the name alone, the player should be able to live up to the expectations we have attributed to them in the past.  It doesn’t matter what the player has done in recent years, the name holds value.  It’s engrained in our minds.

It’s a mistake you do not want to make.

A perfect example of this phenomenon as we head into 2011 is Alfonso Soriano.  According to Mock Draft Central, he has an ADP of 100.81 and is the 25th outfielder coming off the board.  In comparison, I have him ranked outside the top 60 in...

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